# Dave's Maine Café — Local Legend System

Flagship portfolio specimen for the Local Legend System: a coherent business world spanning story, rituals, sound, website, campaigns, room behavior, measurement, and rights.

## Status

- Built for Dave's Maine Café at Ethan Hawkes's direction.
- Current public business facts were checked against `davesmainecafe.com` on 2026-07-13.
- The website and music system are live.
- The campaign, room, and measurement system is delivery-ready but not represented as deployed or measured.
- Dave's approval for testimonial language, a public results case study, or use as a paid-client claim has not been recorded.

## System map

1. `legend-system.md` — positioning, world, voice, design, and system architecture.
2. `ritual-and-room-playbook.md` — how the culture lives inside the café.
3. `90-day-campaign-calendar.md` — sustainable weekly operating cadence.
4. `content-and-distribution.md` — capture rules, formats, copy, and publishing loop.
5. `measurement-and-learning.md` — honest baseline and experiment design.
6. `rights-and-provenance.md` — asset origins, permissions, AI disclosure, and claims boundary.
7. `portfolio-case-study.md` — client-facing story without invented outcomes.
8. `audio/` — full café mix, flagship songs, sonic logo, and social cutdowns.
9. `social/` — six campaign-ready visual cards.
10. `in-room/` — weekly ritual board and album table tent.

## Live surfaces

- Main business world: https://davesmainecafe.com/
- Route 1 Good Trouble album: https://lumen-anvil.tail061255.ts.net/route-1-good-trouble-masterpiece-211865e2/
- Local Legend portfolio: published from this package after final validation.

## Portfolio truth statement

This package demonstrates the breadth, coherence, speed, and production quality of the Local Legend System. It does **not** yet demonstrate revenue lift, foot-traffic lift, follower growth, or customer retention. Those become case-study claims only after measured deployment.
